/* ksushastra.com · стили сайта по брендбуку (молочный, графит, оранжевый; Unbounded, Inter, Caveat) */
/* Брендбук: Inter, молочный с оранжевым, пунктирная линия, заливка цитаты и размытие шапки выбраны осознанно. avoid-ai-design-ignore: T1 avoid-ai-design-ignore: SD1 avoid-ai-design-ignore: C6 avoid-ai-design-ignore: K3 avoid-ai-design-ignore: K4 */
@font-face{font-family:'Unbounded';font-style:normal;font-weight:800;font-display:swap;src:url(../fonts/unbounded-cyrillic-800-normal.woff2) format('woff2');unicode-range:U+0301,U+0400-045F,U+0490-0491,U+04B0-04B1,U+2116}
@font-face{font-family:'Unbounded';font-style:normal;font-weight:800;font-display:swap;src:url(../fonts/unbounded-latin-800-normal.woff2) format('woff2');unicode-range:U+0000-00FF,U+0131,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+0304,U+0308,U+0329,U+2000-206F,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD}
@font-face{font-family:'Inter';font-style:normal;font-weight:400;font-display:swap;src:url(../fonts/inter-cyrillic-400-normal.woff2) format('woff2');unicode-range:U+0301,U+0400-045F,U+0490-0491,U+04B0-04B1,U+2116}
@font-face{font-family:'Inter';font-style:normal;font-weight:400;font-display:swap;src:url(../fonts/inter-latin-400-normal.woff2) format('woff2');unicode-range:U+0000-00FF,U+0131,U+0141-0142,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+0304,U+0308,U+0329,U+2000-206F,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD}
@font-face{font-family:'Inter';font-style:normal;font-weight:500;font-display:swap;src:url(../fonts/inter-cyrillic-500-normal.woff2) format('woff2');unicode-range:U+0301,U+0400-045F,U+0490-0491,U+04B0-04B1,U+2116}
@font-face{font-family:'Inter';font-style:normal;font-weight:500;font-display:swap;src:url(../fonts/inter-latin-500-normal.woff2) format('woff2');unicode-range:U+0000-00FF,U+0131,U+0141-0142,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+0304,U+0308,U+0329,U+2000-206F,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD}
@font-face{font-family:'Inter';font-style:normal;font-weight:600;font-display:swap;src:url(../fonts/inter-cyrillic-600-normal.woff2) format('woff2');unicode-range:U+0301,U+0400-045F,U+0490-0491,U+04B0-04B1,U+2116}
@font-face{font-family:'Inter';font-style:normal;font-weight:600;font-display:swap;src:url(../fonts/inter-latin-600-normal.woff2) format('woff2');unicode-range:U+0000-00FF,U+0131,U+0141-0142,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+0304,U+0308,U+0329,U+2000-206F,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD}
@font-face{font-family:'Inter';font-style:normal;font-weight:700;font-display:swap;src:url(../fonts/inter-cyrillic-700-normal.woff2) format('woff2');unicode-range:U+0301,U+0400-045F,U+0490-0491,U+04B0-04B1,U+2116}
@font-face{font-family:'Inter';font-style:normal;font-weight:700;font-display:swap;src:url(../fonts/inter-latin-700-normal.woff2) format('woff2');unicode-range:U+0000-00FF,U+0131,U+0141-0142,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+0304,U+0308,U+0329,U+2000-206F,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD}
@font-face{font-family:'Caveat';font-style:normal;font-weight:700;font-display:swap;src:url(../fonts/caveat-cyrillic-700-normal.woff2) format('woff2');unicode-range:U+0301,U+0400-045F,U+0490-0491,U+04B0-04B1,U+2116}
@font-face{font-family:'Caveat';font-style:normal;font-weight:700;font-display:swap;src:url(../fonts/caveat-latin-700-normal.woff2) format('woff2');unicode-range:U+0000-00FF,U+0131,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+0304,U+0308,U+0329,U+2000-206F,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD}

:root{
  --milk:#F3EEE5;--paper:#FBF8F2;--ink:#1C1B1A;--ink-2:#2A2825;--ink-3:#332F2B;
  --muted:#5B554E;--line:#DCD3C6;--sand:#BDB5AA;--orange:#E68F45;--orange-h:#DA8037;--rust:#C2652A;--sand-2:#ECE4D8;
  --ease:cubic-bezier(.23,1,.32,1);--wrap:1240px;--gut:clamp(16px,4vw,48px);--indent:clamp(16px,7vw,104px);
}
*,*::before,*::after{box-sizing:border-box}
html{-webkit-text-size-adjust:100%;scroll-behavior:smooth;scroll-padding-top:84px}
body{margin:0;background:var(--milk);color:var(--ink);font-family:'Inter',system-ui,sans-serif;font-size:17px;line-height:1.55;overflow-x:clip}
img{max-width:100%;height:auto;display:block}
a{color:var(--ink)}a:hover{color:var(--rust)}
h1,h2,h3,p,figure,blockquote{margin:0}
.disp{font-family:'Unbounded',system-ui,sans-serif;font-weight:800;letter-spacing:-0.03em;line-height:1.08;text-wrap:balance;overflow-wrap:break-word}
[hidden]{display:none!important}
.hand{font-family:'Caveat',cursive;font-weight:700;line-height:1.1}
.muted{color:var(--muted)}
.wrap{max-width:var(--wrap);margin:0 auto;padding-left:var(--gut);padding-right:var(--gut)}
.indent{padding-left:var(--indent)}
.sec{padding-top:clamp(72px,9vw,128px);padding-bottom:clamp(56px,7vw,96px)}
.sec-tight{padding-top:clamp(48px,6vw,80px);padding-bottom:clamp(48px,6vw,80px)}
.h2{font-size:clamp(30px,3.6vw,48px)}
.lead{font-size:clamp(18px,1.6vw,21px);max-width:34em}
.dark{background:var(--ink);color:var(--paper)}
.dark a{color:var(--paper)}
.paper{background:var(--paper);border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.skip{position:absolute;left:-9999px;top:8px;background:var(--ink);color:var(--paper);padding:10px 16px;border-radius:999px;z-index:100}
.skip:focus{left:16px}
:focus-visible{outline:3px solid var(--rust);outline-offset:3px}

/* Кнопки и метки */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:10px;min-height:54px;padding:0 28px;border-radius:999px;font:700 17px/1.2 'Inter',sans-serif;text-decoration:none;border:0;cursor:pointer;text-align:center;transition:transform .16s var(--ease),background-color .16s ease,color .16s ease}
.btn:active{transform:scale(.97)}
.b-main{background:var(--orange);color:var(--ink)}.b-main:hover{background:var(--orange-h);color:var(--ink)}
.b-dark{background:var(--ink);color:var(--paper)}.b-dark:hover{background:var(--ink-2);color:var(--paper)}
.b-line{box-shadow:inset 0 0 0 2px var(--ink);color:var(--ink);background:transparent}.b-line:hover{background:var(--ink);color:var(--milk)}
.b-sm{min-height:46px;padding:0 22px;font-size:16px}
.pill{display:inline-flex;align-items:center;min-height:34px;padding:0 14px;border-radius:999px;font-size:14px;font-weight:600;border:1.5px solid currentColor;text-decoration:none;color:inherit}
.pill-fill{background:var(--orange);border-color:var(--orange);color:var(--ink)}
.pills{display:flex;flex-wrap:wrap;gap:8px}
.card{background:var(--paper);border:1px solid var(--line);border-radius:24px}

/* Шапка */
.head{position:sticky;top:0;z-index:40;background:rgba(243,238,229,.9);-webkit-backdrop-filter:blur(10px);backdrop-filter:blur(10px)}
.head-in{display:flex;align-items:center;justify-content:space-between;gap:24px;padding-top:14px;padding-bottom:14px}
.logo{font-size:22px;text-decoration:none}
.nav{display:flex;gap:28px;font-size:16px;font-weight:500}
.nav a{text-decoration:none}
.nav a[aria-current="page"]{color:var(--rust)}
.float-cta{position:fixed;right:24px;bottom:24px;z-index:50;box-shadow:0 10px 30px rgba(28,27,26,.25);opacity:0;transform:translateY(20px);pointer-events:none;transition:opacity .3s ease,transform .3s var(--ease)}
.float-cta.on{opacity:1;transform:none;pointer-events:auto}
.float-cta.off-contact{opacity:0;transform:translateY(20px);pointer-events:none}

/* Первый экран */
.hero{padding-top:clamp(24px,5vw,64px);padding-bottom:clamp(40px,5vw,64px)}
.hero-row{display:flex;flex-wrap:wrap;gap:clamp(40px,5vw,72px);align-items:center}
.hero-text{flex:999 1 560px;min-width:0;padding-left:clamp(0px,3vw,40px)}
.hero h1{font-size:clamp(34px,5.2vw,72px);max-width:15ch}
.word{display:inline-block;overflow:hidden;vertical-align:top;padding-bottom:.06em}
.word>span{display:inline-block;animation:rise .8s var(--ease) both}
@keyframes rise{from{transform:translateY(105%)}to{transform:none}}
.hero-photo{flex:1 1 320px;min-width:0;display:flex;justify-content:center;padding:20px 0 10px}
.polaroid{position:relative;background:var(--paper);padding:14px 14px 44px;box-shadow:0 10px 24px rgba(28,27,26,.16)}
.polaroid img{width:100%;object-fit:cover}
.tape{position:absolute;top:-13px;left:50%;width:110px;height:28px;margin-left:-55px;background:var(--orange);opacity:.9;transform:rotate(-4deg)}
.hero .polaroid{width:min(100%,360px);animation:swing 1s var(--ease) .5s both}
.hero .polaroid img{aspect-ratio:4/5;object-position:30% 30%}
@keyframes swing{from{opacity:0;transform:translateY(-30px) rotate(-9deg)}to{opacity:1;transform:rotate(2deg)}}
.route-wrap{margin-top:clamp(48px,6vw,72px);padding-left:clamp(0px,3vw,40px)}
.route{position:relative;display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:12px;padding-top:34px;list-style:none;margin:0;padding-left:0}
.route-line{position:absolute;left:4%;right:6%;top:14px;border-top:3px dotted var(--ink);transform-origin:left center;animation:draw 1.4s var(--ease) .9s both}
.stop{position:relative;animation:pop .5s var(--ease) both}
.stop::before{content:"";position:absolute;top:-27px;left:0;width:14px;height:14px;border-radius:999px;background:var(--ink)}
.stop:nth-child(2){animation-delay:1s}.stop:nth-child(3){animation-delay:1.25s}.stop:nth-child(4){animation-delay:1.5s}
.stop b{display:block}.stop span{display:block;font-size:15px;color:var(--muted)}
.stop-pay{animation:land .6s var(--ease) 1.8s both}
.stop-pay::before{background:var(--orange);width:18px;height:18px;top:-29px}
.plaque{display:inline-block;background:var(--orange);color:var(--ink);padding:6px 16px 9px;transform:rotate(-2.5deg)}
@keyframes draw{from{transform:scaleX(0)}to{transform:scaleX(1)}}
@keyframes pop{from{opacity:0;transform:translateY(8px)}to{opacity:1;transform:none}}
@keyframes land{from{opacity:0;transform:translateY(-14px) rotate(-8deg)}to{opacity:1;transform:none}}

/* Бегущая строка */
.marquee{overflow:hidden;border-top:1px solid var(--ink);border-bottom:1px solid var(--ink)}
.marquee-track{display:flex;width:max-content;animation:slide 34s linear infinite}
.marquee:hover .marquee-track{animation-play-state:paused}
.marquee p{font-size:clamp(22px,2.6vw,34px);white-space:nowrap;padding:18px 0}
.marquee i{font-style:normal;color:var(--orange);padding:0 .5em}
@keyframes slide{from{transform:translateX(0)}to{transform:translateX(-50%)}}

/* Ситуации */
.grid-auto{display:grid;grid-template-columns:repeat(auto-fit,minmax(min(300px,100%),1fr));gap:20px}
.sit{position:relative;display:block;background:var(--ink-2);border-radius:24px;padding:28px 28px 76px;text-decoration:none;color:var(--paper);transition:transform .25s var(--ease),background-color .25s ease}
.dark a.sit{color:var(--paper)}
.sit:hover{transform:translateY(-6px) rotate(-.6deg);background:var(--ink-3);color:var(--paper)}
.sit b{display:block;font-size:21px}
.sit span.t{display:block;margin-top:12px;color:var(--sand)}
.sit-cta{position:absolute;left:28px;bottom:24px;font-size:15px;font-weight:700;color:var(--orange)}
.sit:hover .sit-cta{text-decoration:underline}
.dark a.sit-hot{background:var(--orange);color:var(--ink)}
.sit-hot span.t{color:var(--ink)}.sit-hot .sit-cta{color:var(--ink)}
.dark a.sit-hot:hover{background:var(--orange-h);color:var(--ink)}

/* Подход и отчёт */
.steps3{margin-top:48px;display:grid;grid-template-columns:repeat(auto-fit,minmax(min(260px,100%),1fr));gap:20px;list-style:none;padding:0}
.steps3 li{padding:28px}
.steps3 .n{font-size:40px;color:var(--rust)}
.steps3 h3{margin-top:14px;font-size:21px}
.steps3 p{margin-top:8px;color:var(--muted)}
.split{display:flex;flex-wrap:wrap;gap:48px 64px;align-items:center}
.split>*{min-width:0}
.report-wrap{flex:1 1 420px;position:relative;padding-bottom:40px}
.report{padding:clamp(22px,3vw,36px);box-shadow:0 10px 28px rgba(28,27,26,.10);transform:rotate(1deg)}
.report-head{display:flex;justify-content:space-between;align-items:baseline;gap:12px;flex-wrap:wrap}
.rows{margin-top:26px;display:flex;flex-direction:column;gap:18px}
.row-top{display:flex;justify-content:space-between;font-size:15px}
.bar{margin-top:8px;height:14px;border-radius:999px;background:var(--orange);transform-origin:left center;transition:transform 1.1s var(--ease)}
.js .bar{transform:scaleX(0)}
.js .is-in .bar{transform:scaleX(1)}
.is-in .bar:nth-child(1){transition-delay:0s}
.bar-2{transition-delay:.15s}.bar-3{transition-delay:.3s}
.report-sum{margin-top:26px;padding-top:20px;border-top:1px solid var(--line);display:flex;flex-wrap:wrap;gap:8px 32px;align-items:baseline}
.report-sum .disp{font-size:clamp(36px,4vw,52px);color:var(--rust)}
.report-note{margin-top:18px;background:var(--milk);border-radius:16px;padding:16px 18px}
.report-hand{position:absolute;right:8px;bottom:0;font-size:30px;color:var(--rust);transform:rotate(-3deg)}

/* Кейсы на главной: стопка карточек */
.stack-list{margin-top:48px;display:flex;flex-direction:column;gap:32px}
.stack{position:sticky;text-decoration:none;background:var(--milk);padding:clamp(22px,3vw,40px);display:flex;flex-wrap:wrap;gap:28px 48px;box-shadow:0 -6px 24px rgba(28,27,26,.07);color:var(--ink)}
.stack:hover{color:var(--ink)}
.stack:nth-child(1){top:96px}.stack:nth-child(2){top:122px}.stack:nth-child(3){top:148px}.stack:nth-child(4){top:174px}
.stack-id{flex:1 1 260px;min-width:0}
.stack-id .disp{margin-top:18px;font-size:clamp(28px,3vw,40px)}
.stack-cols{flex:2 1 420px;min-width:0;display:grid;grid-template-columns:repeat(auto-fit,minmax(160px,1fr));gap:20px}
.lbl{font-size:14px;font-weight:700;color:var(--muted)}
.res{margin-top:6px;font-size:32px;color:var(--rust)}
.stack-cta{background:var(--ink);color:var(--paper);border-radius:24px;padding:clamp(28px,4vw,48px);display:flex;flex-wrap:wrap;gap:24px 48px;align-items:center;justify-content:space-between}

/* Отзывы */
.js .ink{color:transparent;background:linear-gradient(90deg,var(--ink) 0 50%,#CFC6B9 50% 100%);background-size:200% 100%;background-position:100% 0;-webkit-background-clip:text;background-clip:text;transition:background-position 1.6s var(--ease)}
.js .ink.is-in{background-position:0 0}
.reviews{margin-top:28px;display:grid;grid-template-columns:repeat(auto-fit,minmax(min(300px,100%),1fr));gap:16px;align-items:start}
.rev-cta{display:flex;flex-direction:column;justify-content:center;gap:16px;padding:22px;border:2px dashed var(--sand);border-radius:24px;align-self:stretch}
.rev{margin:0;padding:22px}
.rev .disp{font-size:20px;line-height:1.25}
.rev .disp em{font-style:normal;color:var(--rust)}
.rev-dark{background:var(--ink);color:var(--paper);border-color:var(--ink)}
.rev-dark .disp em{color:var(--orange)}
.rev-hot{background:var(--orange);border-color:var(--orange)}
.rev-hot .disp em{color:var(--ink)}
.rev figcaption{margin-top:14px}
.more summary{margin-top:12px;font-size:15px;font-weight:700;text-decoration:underline;text-underline-offset:3px;cursor:pointer;list-style:none;color:var(--rust)}
.more summary::-webkit-details-marker{display:none}
.rev-dark .more summary{color:var(--orange)}.rev-hot .more summary{color:var(--ink)}
.more[open] summary{display:none}
.more blockquote{margin-top:12px;font-size:15px;line-height:1.5}
.rev-dark blockquote{color:var(--line)}

/* Обо мне */
.fan{flex:0 1 460px;max-width:520px;position:relative;height:470px}
.fan .polaroid{position:absolute;padding:10px 10px 12px;box-shadow:0 12px 28px rgba(0,0,0,.4);transition:transform .4s var(--ease)}
.fan .polaroid img{aspect-ratio:4/5}
.fan .p1{left:0;top:50px;width:52%;transform:rotate(-4deg)}
.fan .p2{right:0;top:0;width:50%;transform:rotate(3deg)}
.fan .p2 img{object-position:50% 35%}
.fan:hover .p1{transform:rotate(-7deg) translateX(-18px)}
.fan:hover .p2{transform:rotate(6deg) translateX(18px)}
.fan .hand{margin:8px 4px 0;font-size:22px;color:var(--ink)}

/* Цены */
.incl{margin-top:26px;display:flex;flex-wrap:wrap;gap:8px;align-items:center}
.prices{margin-top:40px;display:grid;grid-template-columns:repeat(auto-fit,minmax(min(250px,100%),1fr));gap:20px;align-items:stretch}
.price{padding:28px;display:flex;flex-direction:column;gap:14px;transition:transform .25s var(--ease)}
.price:hover{transform:translateY(-6px)}
.price h3{font-size:26px}
.price ul{margin:0;padding-left:18px;display:flex;flex-direction:column;gap:6px;font-size:16px}
.price .cost{margin-top:auto;font-size:32px;color:var(--rust)}
.price-more{margin-top:20px;display:flex;flex-wrap:wrap;gap:20px}
.price-more>*{min-width:0}

/* Калькулятор */
.calc{background:var(--paper);border:2px solid var(--ink);border-radius:28px;padding:clamp(22px,4vw,52px)}
.calc-top{display:flex;flex-wrap:wrap;gap:16px 40px;justify-content:space-between;align-items:end}
.tabs{display:flex;gap:6px;background:var(--sand-2);padding:6px;border-radius:999px}
.tab{min-height:46px;padding:0 20px;border-radius:999px;border:0;font:700 16px 'Inter',sans-serif;cursor:pointer;background:transparent;color:var(--ink)}
.tab[aria-selected="true"]{background:var(--ink);color:var(--paper)}
.calc-body{margin-top:36px;display:flex;flex-wrap:wrap;gap:36px 48px}
.calc-in{flex:1 1 360px;min-width:0;display:grid;grid-template-columns:repeat(auto-fit,minmax(180px,1fr));gap:20px 18px;align-content:start}
.field{display:flex;flex-direction:column;gap:6px}
.field label{font-weight:700;font-size:15px}
/* Share label/input/help rows so wrapped labels cannot lift adjacent inputs. */
.calc-in > .field label{min-height:3.1em}
@supports (grid-template-rows:subgrid){
  .calc-in > .field{display:grid;grid-template-rows:subgrid;grid-row:span 3;row-gap:6px}
  .calc-in > .field label{min-height:0;align-self:end}
}
.field small{font-size:13px;color:var(--muted)}
.num,.inp,.ta{width:100%;min-height:54px;border:2px solid var(--ink);border-radius:14px;background:var(--paper);padding:0 14px;font:600 18px 'Inter',sans-serif;color:var(--ink)}
.calc-out{flex:1 1 420px;min-width:0;background:var(--ink);color:var(--paper);border-radius:24px;padding:clamp(22px,3vw,34px);display:flex;flex-direction:column;gap:16px}
.out-row .row-top span{color:var(--sand)}
.out-bar{margin-top:8px;height:12px;border-radius:999px;transition:width .5s var(--ease)}
.kpis{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:14px;padding-top:16px;border-top:1px solid var(--muted)}
.kpis p{font-size:13px;color:var(--sand)}
.kpis .disp{margin-top:4px;font-size:26px}
.verdict{border-radius:16px;padding:14px 16px;font-weight:600;font-size:15px;color:var(--ink);transition:background-color .3s ease}
.calc-foot{margin-top:28px;display:flex;flex-wrap:wrap;gap:16px 32px;align-items:center;justify-content:space-between}

/* Блог-карточки */
.posts{display:grid;grid-template-columns:repeat(auto-fit,minmax(min(280px,100%),1fr));gap:20px}
.post{display:flex;flex-direction:column;gap:14px;text-decoration:none;padding:28px;transition:transform .25s var(--ease);color:var(--ink)}
.post:hover{transform:translateY(-6px);color:var(--ink)}
.post .disp{font-size:22px;line-height:1.2}
.post .meta{margin-top:auto;font-size:14px;color:var(--muted)}
.post-soon{opacity:.75}

/* Вопросы */
.faq{margin-top:40px;border-top:2px solid var(--ink);max-width:920px}
.faq details{border-bottom:1px solid var(--line);padding:18px 0}
.faq summary{display:flex;justify-content:space-between;gap:24px;align-items:center;font-size:19px;font-weight:700;cursor:pointer;list-style:none;min-height:44px}
.faq summary::-webkit-details-marker{display:none}
.plus{font-size:28px;color:var(--rust);transition:transform .2s ease;flex-shrink:0}
.faq details[open] .plus{transform:rotate(45deg)}
.faq p{margin-top:12px;max-width:40em}

/* Контакты */
.contact{background:var(--orange);color:var(--ink)}
.contact-in{display:flex;flex-wrap:wrap;gap:48px 72px;padding-top:clamp(64px,8vw,112px);padding-bottom:clamp(80px,9vw,128px)}
.contact-in>*{flex:1 1 380px;min-width:0}
.form{display:flex;flex-direction:column;gap:16px}
.form .inp{font-weight:400;font-size:17px;padding:0 16px}
.hp{position:absolute;left:-10000px;width:1px;height:1px;overflow:hidden}
.form-status{min-height:1.5em;font-weight:600}

/* Подвал */
.foot{background:var(--ink);color:var(--sand);font-size:15px}
.foot-in{display:flex;flex-wrap:wrap;gap:16px 40px;justify-content:space-between;padding-top:40px;padding-bottom:96px}
.foot a{color:var(--paper)}
.foot nav{display:flex;flex-wrap:wrap;gap:24px}

/* Сквозная линия брендбука */
.trail{position:absolute;left:28px;top:0;bottom:620px;width:0;border-left:3px dotted var(--sand);pointer-events:none}
.trail-fill{position:absolute;left:-3px;top:0;width:3px;height:100%;background:var(--orange);transform-origin:top center;transform:scaleY(0)}
.trail-arrow{position:absolute;left:21px;bottom:596px;width:0;height:0;border-left:8px solid transparent;border-right:8px solid transparent;border-top:14px solid var(--orange);pointer-events:none}

/* Появление блоков */
.js .reveal{opacity:0;transform:translateY(16px);transition:opacity .6s ease,transform .6s var(--ease)}
.js .reveal.is-in{opacity:1;transform:none}

/* Хлебные крошки */
.crumbs{font-size:15px;color:var(--muted)}
.crumbs ol{list-style:none;margin:0;padding:0;display:flex;flex-wrap:wrap;gap:6px}
.crumbs li+li::before{content:"›";margin-right:6px}

/* Страница кейса */
.case-hero{padding-top:clamp(32px,5vw,64px);padding-bottom:clamp(32px,4vw,56px)}
.case-hero h1{margin-top:18px;font-size:clamp(34px,5vw,64px)}
.case-hero .lead{margin-top:16px}
.case-kpis{margin-top:36px;display:grid;grid-template-columns:repeat(auto-fit,minmax(min(200px,100%),1fr));gap:16px}
.kpi{padding:22px}
.kpi .disp{font-size:clamp(28px,3vw,40px);color:var(--rust)}
.kpi p{margin-top:6px;font-size:15px}
.kpi-dark{background:var(--ink);color:var(--paper);border-color:var(--ink)}.kpi-dark .disp{color:var(--orange)}
.case-body{display:flex;flex-wrap:wrap;gap:40px 72px;align-items:flex-start}
.case-main{flex:1 1 560px;min-width:0;max-width:760px}
.case-side{flex:0 1 300px;min-width:0;position:sticky;top:96px}
.case-sec+.case-sec{margin-top:48px}
.case-sec h2{font-size:clamp(22px,2.4vw,30px);line-height:1.2}
.case-sec .lbl{display:block;margin-bottom:10px}
.case-sec p{margin-top:14px}
.takeaway{margin-top:48px;background:var(--ink);color:var(--paper);border-radius:24px;padding:clamp(24px,3vw,36px)}
.takeaway ul{margin:14px 0 0;padding-left:20px;display:flex;flex-direction:column;gap:8px}
.gallery{display:grid;grid-template-columns:repeat(auto-fill,minmax(min(220px,100%),1fr));gap:16px;margin-top:24px}
.gallery figure{background:var(--paper);padding:10px 10px 12px;border:1px solid var(--line);border-radius:6px;transition:transform .25s var(--ease)}
.gallery figure:nth-child(odd){transform:rotate(-.8deg)}.gallery figure:nth-child(even){transform:rotate(.7deg)}
.gallery figure:hover{transform:rotate(0) translateY(-4px)}
.gallery a{display:block}
.gallery img{width:100%;aspect-ratio:1/1;object-fit:cover;border-radius:2px}
.gallery figcaption{margin-top:8px;font-size:14px;color:var(--muted)}
.evidence{margin-top:20px;display:grid;grid-template-columns:repeat(auto-fit,minmax(min(320px,100%),1fr));gap:16px}
.evidence a{display:block;background:var(--paper);border:1px solid var(--line);border-radius:12px;padding:10px}
.evidence img{width:100%;border-radius:6px}
.evidence span{display:block;margin-top:8px;font-size:14px;color:var(--muted)}
.note{margin-top:12px;font-size:14px;color:var(--muted)}
.table{width:100%;border-collapse:collapse;margin-top:16px;font-size:16px}
.table th,.table td{text-align:left;padding:10px 12px;border-bottom:1px solid var(--line)}
.table td:last-child,.table th:last-child{text-align:right}
.related{display:grid;grid-template-columns:repeat(auto-fit,minmax(min(260px,100%),1fr));gap:16px;margin-top:28px}
.side-card{padding:24px}
.side-card .hand{font-size:26px;color:var(--rust)}

/* Список кейсов */
.filters{margin-top:28px;display:flex;flex-wrap:wrap;gap:8px}
.chip{min-height:44px;padding:0 18px;border-radius:999px;border:1.5px solid var(--ink);font:600 15px 'Inter',sans-serif;cursor:pointer;background:transparent;color:var(--ink)}
.chip[aria-pressed="true"]{background:var(--ink);color:var(--paper)}
.case-grid{margin-top:32px;display:grid;grid-template-columns:repeat(auto-fill,minmax(min(300px,100%),1fr));gap:20px}
.case-card{display:flex;flex-direction:column;text-decoration:none;color:var(--ink);overflow:hidden;transition:transform .25s var(--ease)}
.case-card:hover{transform:translateY(-6px);color:var(--ink)}
.case-card img{aspect-ratio:16/10;object-fit:cover;width:100%;background:var(--sand-2)}
.case-card .ph{aspect-ratio:16/10;background:var(--ink);color:var(--orange);display:flex;align-items:center;justify-content:center;font-size:clamp(34px,4vw,48px)}
.case-card .in{padding:22px;display:flex;flex-direction:column;gap:10px;flex:1}
.case-card .disp{font-size:22px;line-height:1.2}
.case-card .res{font-size:26px;margin-top:4px}
.case-card-cta{background:var(--ink);color:var(--paper);border-color:var(--ink);padding:28px;justify-content:space-between;gap:20px}
.case-card-cta:hover{color:var(--paper)}
.case-card[hidden]{display:none}

/* Статья */
.progress{position:fixed;left:0;top:0;height:3px;width:100%;background:var(--orange);transform-origin:left center;transform:scaleX(0);z-index:60}
.article-head h1{margin-top:20px;font-size:clamp(30px,4.4vw,58px);max-width:20ch}
.byline{margin-top:28px;display:flex;align-items:center;gap:14px;flex-wrap:wrap}
.byline img{width:52px;height:52px;border-radius:999px;object-fit:cover}
.article-grid{margin-top:48px;display:flex;flex-wrap:wrap;gap:48px 72px;align-items:flex-start}
.toc-col{flex:0 0 250px;position:sticky;top:96px}
.toc{display:flex;flex-direction:column;gap:10px;font-size:15px;line-height:1.4}
.toc a{text-decoration:none;color:var(--muted)}.toc a:hover{color:var(--ink)}
.prose{flex:1 1 560px;min-width:0;max-width:700px;font-size:18px;line-height:1.7}
.prose p{margin:0 0 20px}
.prose h2{font-family:'Unbounded',sans-serif;font-weight:800;letter-spacing:-0.02em;font-size:clamp(22px,2.4vw,30px);line-height:1.2;margin:48px 0 16px}
.prose ul,.prose ol{margin:0 0 20px;padding-left:22px;display:flex;flex-direction:column;gap:8px}
.prose .intro{font-size:21px}
.inline-cta{margin:40px 0;background:var(--ink);color:var(--paper);border-radius:24px;padding:28px 30px}
.inline-cta .hand{font-size:28px;color:var(--orange)}
.inline-cta p{margin:8px 0 18px;color:var(--sand);font-size:17px}
.funnel{margin:24px 0 28px;display:flex;flex-direction:column;gap:10px}
.funnel div{display:flex;align-items:center;gap:14px;font-size:16px}
.funnel span{display:block;height:34px;border-radius:8px;background:var(--orange);min-width:34px}
.author{margin-top:48px;border:2px solid var(--ink);border-radius:24px;padding:28px 30px;display:flex;gap:20px;align-items:center;flex-wrap:wrap}
.author img{width:72px;height:72px;border-radius:999px;object-fit:cover}

/* Служебные страницы */
.page-narrow{max-width:780px}
.page-narrow h2{font-size:22px;margin:36px 0 12px}
.page-narrow p,.page-narrow li{margin-bottom:12px}

/* Кейс: обложка, периоды и недели */
.case-hero-row{display:flex;flex-wrap:wrap;gap:32px 56px;align-items:center}
.case-hero-row>div{flex:999 1 520px;min-width:0}
.case-cover{flex:1 1 260px;max-width:340px;transform:rotate(2deg)}
.case-cover img{aspect-ratio:4/5}
.periods{margin-top:20px;display:flex;flex-direction:column;gap:14px}
.periods .row-top b{font-family:'Unbounded',sans-serif}
.weeks{margin-top:20px;display:grid;grid-template-columns:repeat(12,minmax(0,1fr));gap:6px;align-items:end;height:160px}
.weeks span{display:block;background:var(--orange);border-radius:6px 6px 0 0;min-height:4px}
.weeks span.pre{background:var(--sand)}
.weeks-legend{margin-top:10px;display:flex;justify-content:space-between;font-size:13px;color:var(--muted)}
.case-review{margin-top:48px;padding:28px}
.case-review .disp{font-size:clamp(20px,2vw,24px);line-height:1.25}
.case-review blockquote{margin-top:14px}
.case-review figcaption{margin-top:14px;font-size:15px;color:var(--muted)}
.soon{display:inline-flex;align-self:flex-start;min-height:28px;padding:0 12px;border-radius:999px;background:var(--sand-2);font-size:13px;font-weight:700;color:var(--muted)}
.post-feature{display:flex;flex-wrap:wrap;gap:20px 48px;align-items:end;justify-content:space-between;padding:clamp(24px,4vw,48px);background:var(--ink);color:var(--paper);border-radius:28px;text-decoration:none;transition:transform .25s var(--ease)}
.post-feature:hover{color:var(--paper);transform:translateY(-4px)}
.post-feature .disp{font-size:clamp(26px,3.2vw,42px);max-width:18ch}
.post-feature .hand{font-size:30px;color:var(--orange)}
.big404{font-size:clamp(90px,16vw,200px);color:var(--orange)}

@media (max-width:900px){
  .trail,.trail-arrow{display:none}
  .nav{display:none}
  .route{grid-template-columns:minmax(0,1fr);gap:18px;padding-top:0;padding-left:28px}
  .route-line{left:6px;right:auto;top:6px;bottom:6px;border-top:0;border-left:3px dotted var(--ink);transform-origin:top center}
  .stop::before{top:4px;left:-28px}
  .stop-pay::before{left:-30px}
  .float-cta{left:16px;right:16px;bottom:16px}
  .stack{position:relative;top:auto!important}
  .case-side,.toc-col{position:static;flex-basis:100%}
  .toc-col{display:none}
  .fan{height:400px}
}
@media (max-width:560px){
  .head .b-sm{min-height:42px;padding:0 16px;font-size:15px}
  .fan{height:340px}
  .kpis{grid-template-columns:minmax(0,1fr)}
}
@media (prefers-reduced-motion:reduce){
  *,*::before,*::after{animation:none!important;transition:none!important;scroll-behavior:auto!important}
  .js .reveal{opacity:1;transform:none}
  .js .bar{transform:none}
  .js .ink{color:var(--ink);background:none}
  .trail-fill{transform:none}
  .hero .polaroid{transform:rotate(2deg)}
}